Hello Blogger, So…a blog? What is it really?

You have heard about blogs and you probably want to start yours or if you already have one, improve it. WPChase or WordPressChase is an informational library speciafically designed to offer basic and pro tips for all types of users who are looking for helpful information about WordPress based blogs or websites.

So…a blog? What is it really?

Well simply put, a blog is type of a a website where the information or content content is laid out or presented in a chronological order where the latest content or ‘blog posts’ come on top, i.e. in reverse chronological order (newer content appear first).

Blogs can be run by an individual, group or organization looking to offer helpful information about the latest activities such as road trips, cooking recipes, new software, new press release from corporate blogs or just day to day (Do it yourself) DIY tips.

Blogs have become one of the most popular avenues for communicating or sending out information and news. This means there are millions of blogs out there but not to worry, we got your back. At WP Chase you will find the latest tips that you can implement to make your blog cut above the rest to stand out and get noticed in the crowd, there is no silver bullet though, just a step by step process that will yield considerable results.

History of Blogs

As we have learnt above, blogs are really regular logs a diary, thus, were developed or evolved from online diaries and journals in the mid-90s. This happened when internet ran personal web pages that featured timely updates about their personal lives, thoughts, preferences, commentaries and notes.

The term ‘web log’ first used at that time later evolved to ‘weblog’, then ‘we blog’, and finally just ‘blog’. And with this growth came tools and solutions that made it easier for users to blog. That means blogging was no longer technical and so presented word processing-like tools just like the Ms Word.

Blogger.com became the first platform, launched in 1999, its popularity grew exponentially and later in 2003 was acquired by Google.

That same year of 2003 in May, WordPress launched the first version as a blogging platform in May 2003. As you might have guessed it, WordPress is the world’s most popular blogging platform boating of over 30% of all websites on the internet.

Why Blog? What are The Benefits of Blogging?

Bloggers start their platforms for many diverse reasons, some just to share thoughts, while others want to make a living by getting revenue off their blogging activities. How to start your blog now in 20 Minutes

Not to be left out, major brands and businesses also use blogs to give usefull information to their customers, share news updates, and generally win over a wider audience.

Blogging thus offers an important, strategic and essential channel for online marketing.

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Some benefits of blogging.

  • Avenue to catalogue your thoughts and ideas
  • A place to showcase your skills, tips, creative ideas, and talents
  • A place to find likeminded people, a community of friends like bikers, swimmers, coders etc.
  • A platform to earn recognition as an industry authority
  • A revenue generating platform using various monetization methods such a affiliate marketing
  • Businesses win potential customers to their websites
  • Raise awareness for causes, campaigns and influence public perceptions by Non-profits

Blogs Vs Websites: What is the major difference?

Most people ask about the distinction or difference between a blog and a website.

Might I add that it is becoming more challenging to make between the two as technologies continue to integrate the two.

So what is the difference?

Blogs are regularly updated for instance a fashion or food or home improvement blog while websites more or less contain the same information that is not subject to frequent changes, such as about pages for a company, services etc.

Blogs are mostly posts and as such have a publishing date, time, author, tags and category under which the post has been classified, (don’t worry we will get to define and identify all these stuff in our subsequent blog dive-ins, get ready with your scuba gear), Websites are mostly pages however that don’t necessarily list the author, date etc.

Blogs encourage or promote readership engagement, this is where readers use tools such as comment forms, like or follow buttons to give feedback, approval/disapproval to the author. Websites however have almost static information where comments may only come through contact forms.

This how a user will really spot a blog is its regular blog updates that might come in daily, weekly, bi-weekly monthly and so on.


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